Document Critique
Select one of your sample flyers/brochures to critique. Then send an email message to Dr. Pagnucci with the information below:
To: pagnucci@iup.edu
From: your email address
Cc: your email address (always keep a copy of all your course emails!)
Subject: 322 Critique: Flyers & Brochures
Body of the Message:
Your Full Name(include your full name at the top of EVERY EMAIL so I can give you credit for your work)
(Copy the questions below into your email message. Type your answers after each question. Then send your completed eJournal to Dr. Pagnucci. Write answers that are as complete as possible. Note also that grammar and spelling will not be counted for eJournals, so just do your best.)
- What company/organization is the flyer/brochure about?
- What basic information does the flyer/brochure cover (company information, products, services)?
- What action, if any, is the flyer/brochure trying to make a reader take?
- What sort of impression does the flyer/brochure create about the company/organization? Why?
- What visual elements in the flyer/brochure work well? Why?
- What problems (information content/visual) does the flyer/brochure have? Why?
- Using a scale of 1-10 where 10 is the best score, give this flyer/brochure an overall quality rating. Then explain the rationale behind your rating.